Overton window
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The Overton window is a term for the range of ideas tolerated in public discourse, also known as the window of discourse. The term is named after Joseph P. Overton, who stated that an idea's political viability depends mainly on whether it falls within this range, rather than on politicians' individual preferences.[1][2] According to Overton, the window contains the range of policies that a politician can recommend without appearing too extreme to gain or keep public office in the current climate of public opinion.