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[[Get woke, go broke]], more recently [[go woke, go broke]], is a phrase that indicates that pushing a [[woke]] narrative commercial usually results in lost sales. This has been widely seen in the movie industry where woke films have consistently under-performed.
[[Get woke, go broke]], more recently '''go woke, go broke''' is a phrase that indicates that pushing a [[woke]] narrative commercial usually results in lost sales. This has been widely seen in the movie industry where woke films have consistently under-performed.


* [https://www.youtube.com/watch?v=koPmuEyP3a0 Gillette (Procter & Gamble) supports #MeToo]
* [https://www.youtube.com/watch?v=koPmuEyP3a0 Gillette (Procter & Gamble) supports #MeToo]
* [https://www.youtube.com/watch?v=aHVaVwIeios Pope Australia plays in to the dumb dad narrative]
* [https://www.youtube.com/watch?v=aHVaVwIeios Pope Australia plays in to the dumb dad narrative]


== Movies ==
[[Category: Glossary]]

Below are examples of movies that have under-performed after taking a woke approach.

{| class="sortable wikitable"
!Released
!Movie
|-
|2016
|[[Ghost Busters]]
|-
|2024
|[[Furiosa]]
|}

{{Featured}}
{{Get Woke}}
{{Glossary}}

Latest revision as of 11:13, 2 June 2024

Get woke, go broke, more recently go woke, go broke is a phrase that indicates that pushing a woke narrative commercial usually results in lost sales. This has been widely seen in the movie industry where woke films have consistently under-performed.

Movies

Below are examples of movies that have under-performed after taking a woke approach.

Released Movie
2016 Ghost Busters
2024 Furiosa